If you are in business you know that networking, building relationships and having a strong online and off-line presence and/or brand is essential. More and more businesses are realizing and accepting that they have to have some kind of a presence in the social media arena.
In my presentation, the “5-4-3-2-1 Social Media Keep Your Sanity and Still Grow Like Crazy System,” I suggested a way for business owners who are already severely strapped for time to manage their social media sites. In this article I am going to present some ideas for 1-2 minute post on Facebook. Some of these may be adapted to other social media and networking sites, but I will focus on other sites in future articles.
Here are some quick ideas to keep your friends and fans interested and provide true value:
1. Movie reviews: This is easy because your research is already done.
2. Book reviews: Again, no extra research (include a picture of the book)
3. Community events
4. Quotes: You can subscribe to get daily quotes, or Google “quotes”
5. Interview business owners: this is a 2 for 1-post it on your YouTube channel.
6. Re-post: Post something someone else wrote, cite him or her and expand on it.
7. Breaking News: local and national
8. Your Niche: give tips and advice
9. Community: share info about businesses or organizations that are giving back to the community.
10. Photos: of beautiful or interesting places, people, things in your city.
11. Video post: get a Flip camera and carry it with you everywhere you go. You never know when the chance to use it will arise. I used it to record the video in this article.
12. Start a Video blog: Make it a series on a topic you can speak about or teach on for as long as you can. 13. Some video blogs do not really have an end so you will always have material.
14. Trips: Video and photos of interesting places you visit. New hat to wear- become an amateur photojournalist. This one is fun.
15. YouTube: post a video of interest from YouTube. It does not have to be your own video.
16. Deals: Share info on deals about products or services of interest to your target market. Again, these do not have to be yours. If you find a great deal on something- share it.
17. Interviews: interview leaders in your niche or community.
18. Testimonials: post testimonials from past clients or customers. Videotape them if you can. If not, try to add a photo of them along with the testimony.
19. Fundraisers: support or share info about local or national fundraisers- especially if you support them.
20. History: share historical facts about your niche
21. Articles: share articles about you niche or articles that will help anyone in business. Post this article if it will help your target market.
22. Slide Show: post a link to a slide show. (Slideshare)
23. Poll: do a poll and share the results
24. Blog post: share post from your blog. Don’t have a blog, use a blog post from someone else’s blog. They’ll appreciate the exposure. See my blog.
25. Series: do a series of post on a topic.
26. Everyday life: post about everyday life to help people connect with you or your company.
27. Current events: share your experience as it happening to you while at an event or conference, etc. Post about tips, people or anything interesting that is happening.
28. Funny Articles: but they better be funny.
29. Reviews of your favorite places to visit or eat out.
30. Tidbits of interest from your everyday life…especially if it’s something funny.
31. Be creative, have a variety of post and be sincere, authentic and of value.
Some of the video post will take longer because you have to download the video, maybe do some editing and then upload it. I prefer to upload to YouTube, and then I can tweet about it, post it on Facebook and use it in an article like this one. That way I get three or four uses out of it.
On Facebook, if you have a webcam, you can record a video directly to your wall and post it. Cross post as much as you can, this will save you time. If you post it on Facebook, then tweet about it, and then use it on Linked In or other social sites. Have fun, relax and keep at it. It takes time to build a presence on the social media sites. The main thing is to be consistent and add value and meaning and integrity each time you post, tweet, share, etc.
For some examples of great post feel free to connect with me on Facebook and mention you read this article in your friend request. BTW – always write a reference or note when sending anyone a friend request…that is if you want them to seriously consider accepting it. Happy posting!